TL;DR
Germany’s youth language organization has launched the voting process for Jugendwort 2026, allowing young people to select the most representative slang term of the year. The process involves online voting and public participation, with results expected later this year.
Germany’s Jugendwort 2026 selection process has officially begun, with young people across the country invited to vote for their favorite slang term of the year. This annual event, organized by the German language institute Langenscheidt, aims to identify the most representative youth language and foster engagement among young people in linguistic trends.
The process involves an online voting platform where teenagers and young adults can cast their votes for various candidate words. The shortlist of words is compiled based on linguistic trends, social media usage, and suggestions from the public. The voting period started in late September 2023 and is scheduled to close at the end of November 2023.
According to Langenscheidt, the organization behind the initiative, the chosen word will be announced in early December 2023. The selected Jugendwort will be promoted through media channels and included in language reference materials, highlighting its significance in youth culture.
Officials emphasize that this process is meant to be inclusive and participatory, encouraging young people to actively contribute to the evolving landscape of German slang. The event also aims to raise awareness about language change and the importance of youth expression in society.
Why Jugendwort 2026 Matters for Youth Language Trends
The selection of Jugendwort 2026 reflects ongoing linguistic shifts among German youth, offering insights into their social and cultural identities. It also fosters a sense of community and participation among young people, making language a shared cultural asset.
Experts note that youth slang often influences mainstream language over time, meaning the winning word could become more widely recognized and integrated into everyday speech. Additionally, the event raises awareness about language diversity and the dynamic nature of slang in digital and social contexts.

Learn German for Beginners
- Offline Access: 100% offline learning experience
- German Speaking Skills: Learn how to speak German
- Comprehensive Content: Lessons, courses, audio, activities, quizzes
As an affiliate, we earn on qualifying purchases.
As an affiliate, we earn on qualifying purchases.
Historical Background of Jugendwort Selections in Germany
The tradition of choosing Jugendwort dates back to 2008, when Langenscheidt first launched the initiative to engage youth in language trends. Each year, a new word or phrase is selected through public voting, often reflecting current social phenomena, memes, or popular slang.
Previous winners include terms like “fly sein” (to be cool) in 2012 and “cringe” in 2018, illustrating how youth language evolves with internet culture and societal changes. The event has gained popularity among young audiences and media outlets, emphasizing its cultural relevance.
In recent years, debates have emerged about the influence of social media on slang and whether the selected words truly represent youth language or are shaped by viral trends.
“We are excited to see how young people will choose their Jugendwort 2026. This process encourages participation and highlights the creativity of youth language.”
— Langenscheidt spokesperson
Unconfirmed Aspects of the Jugendwort 2026 Voting Process
It is not yet clear which words are currently leading in the voting or how many participants have engaged so far. The final list of candidate words has not been publicly disclosed, and the impact of social media campaigns on the voting results remains to be seen.
Additionally, it is uncertain whether the chosen word will have lasting influence or be a fleeting trend, as youth slang often changes rapidly.
Upcoming Timeline for Announcing and Promoting the Winner
The voting period is expected to close at the end of November 2023. Following this, Langenscheidt will analyze the results and announce the Jugendwort 2026 in early December. The winning term will then be promoted through media outlets, social media, and included in language reference materials used in schools and educational programs.
Further discussions about the influence of youth slang on mainstream language and potential cultural implications are likely to follow the announcement.
Key Questions
How can I participate in voting for Jugendwort 2026?
Participation is open through the official Langenscheidt online voting platform, where you can cast your vote for your favorite slang term from the shortlist.
When will the Jugendwort 2026 be announced?
The winner is expected to be announced in early December 2023, after the voting period ends at the end of November.
What criteria are used to select the candidate words?
Candidate words are chosen based on their popularity on social media, relevance in youth culture, and suggestions from the public and linguistic experts.
Will the winning word become part of standard German language?
While not guaranteed, historically, some Jugendworts have influenced mainstream language, especially if they gain widespread usage beyond youth circles.
How does this event influence youth culture and language?
It provides a platform for youth expression, highlights linguistic creativity, and fosters a sense of community among young people, while also drawing attention to language change in society.
Source: google-trends